House style

Editorial standards

The rules that keep a small magazine from becoming a rumour mill.

Layered cream pages with denim and mustard shapes

Editorial is the heritage path for the magazine’s conscience. The old /editorial/ page is rewritten here as standards you can hold us to.

Facts

Citeable facts only. A citeable fact has a public source a reader can open. Festival dates, line-ups, camping rules, accessibility maps and prices are citeable only from the official festival website, and only for the year on that page. If we cannot point, we do not assert.

Voice

We write in Australian English. We prefer a concrete noun to an adjective. We do not call a room “iconic” unless we are quoting a plaque. We do not call ourselves “award-winning”.

People

A name in a URL is a historical listing until a new, dated interview exists. We do not invent quotations, even “friendly” ones. We do not paraphrase an old interview from memory. We do not surprise a subject with a reconstructed conversation under their name.

First Nations work

Describe public, permitted events in the language the organisers use. Do not summarise ceremony you were not invited to explain. Do not fold distinct nations into a single adjective. When a festival names Country, we may name Country; we do not paste their acknowledgement as if it were ours.

Conflicts

Comps, friendships, and paid work adjacent to a story must be named in the piece. If we cannot name the conflict, we do not file.

Corrections

Email via Contact with the URL and the source. We will amend the page, not bury a note in a footer no one reads.

Heritage

Rewritten pages keep the path and refuse the archive-copy. Spam paths are excluded. Date archives and /amp/ pages go to Features.

If a contributor cannot live with these rules, they will be happier in a different magazine. That is allowed. This desk is small on purpose.

Direct answers first

What readers always ask

How does Folk Magazine write about First Nations work?

We describe public, permitted events in the language the organisers use. We do not summarise ceremony we were not invited to explain. When a festival names Country we may name Country; we do not paste their acknowledgement as if it were ours. Pitch only with relationship, permission, or a clearly public listing.

Read the longer answer

A note from Folk Magazine

If a page from the old WordPress years brought you here, you are in the rebuilt magazine — same path, new writing, no invented quotes.

Contact the desk